With the DocuMatix Personalized URLs (PURLs) module, you can take personalization in your marketing campaigns to a whole new level. PURLs can compliment your direct mail or email marketing campaigns by adding custom landing pages personalized with each subscriber's name.

To make your PURLs even more powerful, we also give you the ability to integrate additional content into your landing page using the other modules within the DocuMatix Product Suite (Event Registrations, Surveys, Secure Web Forms, Web Polls, Digital Document Rack, and the DocuMatix Email Manager).

Basic Features

  • Personalized landing page(s) (i.e. email.yourdomain.com/firstname_lastname).
  • Include variable content via merge fields.
  • Drive traffic to the PURLs via email (with the DocuMatix Email Manager) and/or your direct mail campaign to get even better results.
  • Real-time tracking of marketing statistics such as views and clickthroughs.
  • Allow landing pages to expire by date, then redirect to a URL, or display a message on-screen.
  • Complete integration with other modules within the DocuMatix Product Suite.